Saleen Will Debut its Black Label Sportuck at SEMA 2023

Saleen Will Debut its Black Label Sportuck at SEMA 2023

Saleen Will Debut its Black Label Sportuck at SEMA 2023

Partners with EZ360 Automated 4K Photo Studios and Software

Saleen Automotive, the Southern California vehicle manufacturer founded by legendary racing driver and manufacturer, Steve Saleen, will debut its Single Cab Black Label Sportruck at this year’s 2023 SEMA show in Las Vegas. The Sportruck will be shown at the EZ360 Exhibitor Booth, #11717 in the North Hall of the Las Vegas Convention Center, Oct 31–Nov 3.

The EZ360 booth will feature a full Photo Studio with the Saleen Sportruck on the EZTurn 18’ HD Turntable.  Booth visitors can see what their dealer web site pictures will look like live with automated photo 4K supersizing and background replacement (BGR).

Saleen is no stranger to high performance trucks. Steve raced in the SCCA “Race Truck Challenge” and would go onto win the Driver’s Championship title and Manufacturers’ Championship title for Ford.

Saleen breathes some serious firepower into the base 5.0 liter F150 truck. Sporting a supercharged V8, the Black Label raises the base horsepower from 400 to 775hp, this is almost a 100% increase in power! The Sportruck also features Saleen aerodynamic bodywork, Racecraft® suspension, Saleen brakes, and Saleen leather interior. In addition to the performance upgrades, this Sportruck is also finished in an eye popping, custom paint scheme of green and blue, paying homage to the livery of a Saleen S1 race car.

“Making a truck go fast is relatively easy… just add horsepower,” says Saleen. “But to make it handle, brake, and drive with sportscar prowess takes a lot of development and testing. Our Black Label Sportruck not only raises the bar on appearance, but also takes performance to the next level. Like all of our products, sportscar DNA runs through the soul of the Sportruck.”

Founded in 1983, Saleen Automotive celebrates  40 years of business with its SA-40 302, and continues its performance heritage by literally putting Sport into a truck with the all-new Saleen Black Label Sportruck.


MSRP starts at at $101,990 for a 2024 supercharged Black Label Sportruck.



High-resolution images are available here:



Saleen – Greg Stacy (

EZ360 Marc Freedman (

Saleen Raises the Bar Again for 2018 with their 700HP Sportruck and Advanced Performance Mustang Line up

Saleen Raises the Bar Again for 2018 with their 700HP Sportruck and Advanced Performance Mustang Line up

CORONA, CA,, Oct. 02, 2017 (GLOBE NEWSWIRE) —

Saleen Automotive (OTCQB:SLNN) – Saleen Automotive, highly respected for innovative high performance vehicles of all kinds, returns to the truck market with the announcement of their new 2018 Sportruck. Available beginning in November 2017, the truck will again be based on the popular Ford F150 platform. Power will be offered in four levels including enhanced Eco-boost turbocharged 2.7 and 3.6-liter engines as well as naturally aspirated and supercharged versions of 5.0-liter V8, the top level achieving a whopping 700HP.

“We are excited to have returned to our heritage with a high performance Saleen Sportruck that fits perfectly within our program for a full line of high performance vehicles carrying the Saleen brand,” said Steve Saleen, CEO of Saleen Automotive. “Our truck heritage includes many race wins in our Ranger-version of the Saleen Sportruck followed by the extremely popular Saleen S331 Sportrucks. Ford chose to use Saleen Superchargers on the Harley Davidson F150 editions, which were installed at the Saleen factory in Troy, Michigan. The time is right that we return to the market with a product that feeds an audience of hungry Saleen truck enthusiasts.”

The Saleen Sportruck will be instantly recognizable as a Saleen-exclusive offering. The new bodywork includes a functional air dam, front brake ducting, racing inspired grille and hood with center sculpting. The rear of the truck will feature Saleen nameplate trim in the center of the tailgate and large rear exhaust tips that tuck neatly into the lower rear valance for a race inspired look. Racecraft suspension, Saleen signature interior appointments and big brakes are standard. The trucks will be equipped with side skirts and Saleen-exclusive alloy wheels wrapped with high performance General Tires.

All New Signature Saleen Mustangs Now Available

The much-heralded release of the 2018 Ford Mustang has set the stage for an even more exciting debut – three new 2018 Saleen Mustangs. Best of all, for those customers who are on the fence with regards to the new Ford’s “freshened” design changes, rest assured, the new Saleen will wrap its high performance abilities with an exterior that delivers an aggressive performance look that enthusiasts will certainly embrace.

The 2018 Saleen Mustang line up builds upon its three previously available performance levels; the White, Yellow and Black Label models. Each will sport a very aggressive, Saleen-exclusive front fascia that includes functional ducting throughout, angled headlight pockets and all-purpose grille and hood that are a dramatic change.  Complemented with high performance wheels, race-bred General Tires, advanced suspension components and more horsepower, the new Saleen Mustangs are an amazing value that anyone considering a muscle car purchase should put on their short list.

“Expanding upon our tradition of delivering truly unique performance models that offer something special for discerning performance enthusiasts, the 2018 Saleen 302 is our best looking and performing car yet,” said Steve Saleen, CEO of Saleen Automotive. “Our signature line of Saleen 302s sets the bar for vehicles that are not only great looking and deliver premium performance but also maintain an affordable price level so that any enthusiast vehicle buyer can find a car that fits their need. Our White, Yellow and Black label cars feature power and handling along with unique interior styling.”

Saleen is currently taking orders for the all-new 2018 Saleen Signature Series Mustangs and Sportrucks with delivery slated for the end of 2017. Interested parties can call (800) 888-8945 and ask for the sales team!

Safe Harbor Statement
This release contains “forward-looking statements” that include information relating to future events and future financial and operating performance. The words “may,” “would,” “will,” “expect,” “estimate,” “can,” “believe,” “potential” and similar expressions and variations thereof are intended to identify forward-looking

statements. Forward-looking statements should not be read as a guarantee of future performance or results, and will not necessarily be accurate indications of the times at, or by, which that performance or those results will be achieved. Forward-looking statements are based on information available at the time they are made and/or management’s good faith belief as of that time with respect to future events, and are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in or suggested by the forward-looking statements. Important factors that could cause these differences include, but are not limited to: fluctuations in demand for Saleen® Automotive products, the introduction of new products, the Company’s ability to maintain customer and strategic business relationships, the impact of competitive products and pricing, growth in targeted markets, the adequacy of the Company’s liquidity and financial strength to support its growth, and other information that may be detailed from time-to-time in Saleen Automotive’s filings with the United States Securities and Exchange Commission. Examples of such forward-looking statements in this release include statements regarding product offerings and marketing. For a more detailed description of the risk factors and uncertainties affecting Saleen® Automotive, please refer to the Company’s recent Securities and Exchange Commission filings, which are available at Saleen® Automotive undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Media contact:

Saleen Automotive, Inc.
2735 Wardlow Road
Corona, CA 92882 ‪